Yes! An entire collection of makeup paying homage to ‘The Hunger Games‘ will be rolled out by Covergirl. The brand announced their official sponsorship deal with the trilogy. ‘The Hunger Games: Catching Fire‘ will be the first film to be featured in the “exclusive makeup partnership.”
With inspiration ranging from Katniss’ natural beauty to the gluttonous Capitol mavens dripping with style, the line is due out in November.
Covergirl made the announcement via their Facebook page. The teaser shows an outline of what we assume is Ms.Everdeen’s profile. The caption, “Coming to the Capitol This Fall” suggests the line will focus on a bold assortment of colors worthy of Effie Trinket.
Esi Eggleston Bracey, VP and General Manger Global P&G Cosmetics, confirmed the partnership…
“We wanted to redefine cosmetics’ relationship to film with a fantasy-mets-reality beauty experience. The Hunger Games-inspired Covergirl campaign coming out this fall truly will bring beauty transformation to life in an aspirational, dramatic fashion.”
Are you excited?!