YSL have released a new mascara – Exaggerated Lift Mascara.

Here’s the blurb (beware, it’s a long read):

A daring new interpretation of beautiful eyes. Glamorous volume, bold length, voluptuous curl and dramatic styling: Mascara Singulier dares to do everything. A unique innovation by Yves Saint Laurent, the mascara brush combines the technology of a traditional brush with the structure of a molded brush, to increase the performance of the formula: Structured in an elliptic way, the multidimensional bristles ensure haute-couture precision and dress the lashes evenly from root to tip. By coating the root of the lashes with mascara like a stroke of eyeliner, the brush creates a unique and intense new type of separation. Volumizing micro-spheres thicken the lashes, with provitamin B5 to protect, nourish and reinforce the lashes’ structure. Like hair extensions, nylon micro-fibers extend the lashes. A high-performance curling wax helps style the lashes for an ideal curve.

What you need to know? It’s YSL. It’s mascara. It’s almost honor bound to be fabulous.

Exaggerated Lift Mascara

$30 – YSL