Gwyneth Paltrow was recently out and about in London attending a children’s charity event. Singer Pink just wore a similar shade, too. Do I sense a trend here?

Of her Spring 2008 raspberry collection, Bobbi Brown said, “Raspberry is a brilliant way to wear color. It brings out the natural flush of pink on cheeks. There’s a shade of raspberry for every complexion — from pink to deep raspberry.”

Looking for tips on how to make this flattering look work? Check out some of my razzley-dazzley suggestions when you read more.

• For a radiant evening look, try a shimmery light gray or silvery-blue shadow such as, Bare Escentuals Glimmer in 2000 ($13), a silver blue or Urban Decay Eyeshadow in Vapor ($16), a very light shimmery gray.




• For a more daytime look, try a matte gray or light lavender shadow. I like Urban Decay Eyeshadow in Revolver ($16), a stone gray or Aveda Petal Essence Eye Color in Aura ($12), a soft purple taupe shade with just a whisper of glimmer.




• Coordinate cheek color with a soft raspberry blush. Try Almay Touchpad Blush in Raspberry ($9.26).




• To make your raspberry lipstick or lip gloss last, first line your lips in a similar hue, such as Almay Ideal Lipliner Pencil in Raspberry ($7.49).